Performance Marketing Manager - Emerging Media & Channel Innovation
Kraken
About this role
The Performance Marketing Manager - Emerging Media & Channel Innovation at Kraken is responsible for leading performance marketing campaigns to enhance user acquisition for the company's crypto products. This role involves designing and managing a testing roadmap for novel paid media channels, analyzing performance metrics, optimizing campaigns, and collaborating with creative and analytics teams. The ideal candidate will have extensive experience in performance marketing within the crypto/web3 landscape and a proven track record in driving user engagement and growth through innovative testing and strategic channel experimentation.
Skills
About Kraken
www.kraken.comKraken is a leading global cryptocurrency exchange that provides a platform for trading a wide variety of digital assets, including Bitcoin, Ethereum, and many others. Established in 2011, Kraken is known for its strong security measures, robust market liquidity, and user-friendly interface. The exchange offers advanced trading features, margin trading capabilities, and educational resources to support both novice and experienced traders. With a commitment to compliance and regulatory transparency, Kraken has established itself as a trusted choice for cryptocurrency enthusiasts and investors.
Recent company news
Eightco shares jump $125 million funding commitment from Btmine, ARK, Kraken parent Payward
3 hours ago
Nasdaq Partners With Kraken in Plan for 24/7 Tokenized Stock Trading
2 days ago
Payward partners with Nasdaq to develop xStocks-powered gateway connecting permissioned and permissionless tokenized equities markets
3 days ago
Watch We're Getting Closer to How Banks Operate: Kraken Co-CEO
2 days ago
Nasdaq partners with Kraken parent Payward to link tokenized equities with DeFi networks
3 days ago
About Kraken
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Leadership Team
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
Unlock Company Insights
View leadership team, funding history,
and employee contacts for Kraken.
Salary
$110k – $221k
per year