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DTC Growth Leader - Touchland at Church & Dwight Co., Inc. - ApplyBlast

DTC Growth Leader - Touchland

Church & Dwight Co., Inc.

4 months ago

New York, NY

Hybrid

Full Time

Senior

1 applicant

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About this role

The Company is seeking a Head of DTC where the Head of DTC is commercial leader accountable for driving Touchland's DTC revenue and performance. This role has ownership and accountability for DTC channel's P&L, site performance, omnichannel execution. The position involves developing digital commerce strategies, optimizing customer experiences, and leading demand generation and digital marketing efforts.

Responsibilities

Own and grow DTC P&L partnering with finance to forecast revenue
Develop and execute a multi-year digital commerce strategy
Elevate the customer experience across site navigation and checkout
Lead lower-funnel strategies to drive traffic and conversion
Drive innovation in capabilities such as GenAI and personalization

Skills

Qualifications

Bachloris degree in businessMBA preferred

About Church & Dwight Co., Inc.

churchdwight.com

Headquarters

Australia

Company Size

1-10 employees

View Profile

Church & Dwight Co., Inc. is a leading consumer goods company that specializes in household and personal care products. Known for its popular brands such as Arm & Hammer, OxiClean, and Trojan, the company develops innovative products based on consumer insights. With a commitment to quality and sustainability, Church & Dwight serves markets globally, providing solutions that enhance everyday life. The company is headquartered in Ewing, New Jersey, and is publicly traded on the NYSE under the ticker symbol CHD.