Field Events Marketing Manager
Zapier(25 days ago)
About this role
The Field Events Marketing Manager at Zapier is responsible for developing and executing the strategy for third-party industry conferences, partner events, and external experiences to enhance brand visibility and influence sales pipeline. This role involves evaluating event opportunities, negotiating sponsorships, creating engagement playbooks, and collaborating with cross-functional teams, including Sales and Partner Marketing, to ensure impactful participation. Additionally, the manager will measure event success and refine strategies based on data-driven insights while overseeing logistics and on-site operations at events.
Required Skills
- Field Marketing
- Event Marketing
- Partner Marketing
- B2B Experience
- Event Strategy
- Sponsorship Negotiation
- Presence Design
- On-site Orchestration
- Pipeline Creation
- Repeatable Playbooks
+11 more
About Zapier
zapier.comZapier is a leading automation platform that enables users to connect and integrate over 8,000 applications to streamline workflows and automate repetitive tasks. Trusted by over 3 million businesses, Zapier offers tools to build and scale AI workflows and agents, enhancing productivity and efficiency across various industries. With its user-friendly interface, Zapier empowers individuals and teams to create custom automation without needing extensive coding skills.
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