Go-to-Market, Senior Manager (Commercial, D2C)

Sony Interactive Entertainment Inc.(11 days ago)

HybridFull TimeSenior$133,938 - $178,349 (estimated)Marketing

About this role

A Go-to-Market Manager role at PlayStation responsible for defining and executing GTM strategies for direct-to-consumer (D2C) initiatives. The position translates customer, competitive, and data insights into commercial plans and drives cross-functional teams from concept through launch to measurable business outcomes.

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Required Skills

Data Analysis
SQL
Modelling
Segmentation
Funnel Diagnostics
A/B Testing
Experimentation
Personalization
Commercial Modelling
Stakeholder Management

+3 more

About Sony Interactive Entertainment Inc.

playstation.com

PlayStation is the gaming brand of Sony Interactive Entertainment that designs and sells consoles (PS4, PS5), controllers and accessories, plus digital and physical games. It operates an ecosystem of services — PlayStation Store, PlayStation Plus subscriptions, cloud streaming and PlayStation Network — that deliver multiplayer, digital storefronts, monthly game offerings, and cloud features. Known for high-fidelity hardware (DualSense, PS VR2) and critically acclaimed first- and third-party exclusives, PlayStation focuses on delivering immersive interactive entertainment and a global player community.