Integrated Marketing Lead

This role leads the end-to-end integrated marketing strategy for AAA member benefits, driving awareness, utilization, and revenue impact across a broad portfolio of partnerships. The position ensures benefits are strategically embedded in multi-channel campaigns and member lifecycles, focusing on scaling high-value opportunities to maximize engagement. As a strategic leader, the employee collaborates closely with Membership, Brand, Digital, and Analytics teams to optimize benefit-led initiatives that reinforce AAA's value proposition.