Lifecycle Marketing Manager
Wellhub(26 days ago)
About this role
The Lifecycle Marketing Manager at Wellhub will drive growth for US and Canada end-users by developing personalized communications and tailored offers, supporting Marketing-sourced member and subscription goals. The role partners with global teams to ensure brand consistency, establish best practices, and influence cross-functional stakeholders. The ideal candidate is data-driven, analytical, and focused on continuous innovation to improve user journeys and monetization.
Required Skills
- Lifecycle Marketing
- CRM
- Data Analysis
- Segmentation
- Campaign Execution
- Email Marketing
- SMS Marketing
- In-App
- Push Notifications
- Experimentation
+12 more
Qualifications
- Bachelor's Degree in Marketing, Business, Analytics or Related Field
About Wellhub
wellhub.comWellhub (formerly Gympass) is a corporate wellbeing platform that gives employers a single subscription to connect employees with fitness, mindfulness, nutrition, sleep and broader wellness resources. It aggregates in‑person partners (gyms and studios) and digital content and programs so teams can access classes, coaching and self‑care tools in one place. Employers use Wellhub to support employee health, engagement and productivity while simplifying benefits administration and wellbeing offerings.
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