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Manager, Customer Lifecycle Marketing at General Motors - ApplyBlast

Manager, Customer Lifecycle Marketing

General Motors

9 months ago

3.6 on Glassdoor

Markham, Ontario, Canada

Hybrid

Full Time

Manager

0 applicants

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About this role

This leadership role at GM Canada will lead the Customer Lifecycle Marketing (CLM) function across vehicle and non-vehicle brands to shape the future customer experience. The position focuses on building a cohesive, data-driven CLM strategy that supports personalized experiences across the entire customer journey. The role partners with Brand, Retail, Digital, and global teams and reports to the Head of Digital & Customer Engagement.

Skills

Qualifications

Bachelor's Degree in Marketing or Business Administration

About General Motors

gm.com

Headquarters

Detroit, Michigan, United States

Company Size

10001+ employees

View Profile

General Motors is a global automotive company and the parent of Chevrolet, Buick, GMC and Cadillac, designing, engineering and manufacturing a full range of cars, trucks and SUVs. Beyond vehicles, GM provides connected and mobility services—such as OnStar and GM Energy—and invests in vehicle safety, autonomous driving and other advanced engineering. The company is pursuing electrification and sustainability through initiatives like its Journey to Zero Emissions while supporting communities and workforce development. For more than a century GM emphasizes quality, reliability and delivering a vehicle for every drive.