Marketing Analyst
PayJoy(1 month ago)
About this role
The Marketing Analyst at PayJoy supports new product launches and ongoing marketing efforts by providing analytical insights into performance and customer behavior. The role focuses on identifying friction points in the user journey and operational gaps impacting marketing outcomes. It works closely with cross-functional teams to inform strategic decisions and maintain clear, customer-facing information across products and markets.
Required Skills
- Marketing Analytics
- Data Analysis
- Dashboard Development
- KPI Monitoring
- Funnel Analysis
- User Research
- Market Research
- A/B Testing
- Customer Segmentation
- Lifecycle Marketing
+16 more
Qualifications
- Bachelor’s Degree in Marketing
- Bachelor’s Degree in Business Administration
- Bachelor’s Degree in Data Analysis
- Bachelor’s Degree in Economics
About PayJoy
payjoy.comPayJoy is a fintech focused on expanding credit access for underserved consumers in emerging markets — its tagline is “Finance for the next billion.” The company provides phone and small-cash loans with fast approvals, minimal documentation, and a no-late-fees pricing approach, often delivered via partnerships with merchants, carriers and lenders. PayJoy combines alternative data and device-based technology to make financing and Buy-Now-Pay-Later style products available to people who lack traditional credit histories. It operates in multiple countries across Latin America, Africa and Asia.