About this role
The Marketing Lead at Automat is responsible for building and scaling the company’s brand and demand engine, focusing on crafting compelling narratives around AI and automation. This role involves designing integrated marketing campaigns across various digital channels, leading content strategy, optimizing SEO and paid search efforts, and utilizing data-driven experimentation to drive growth. The position requires close collaboration with product, engineering, and sales teams to ensure alignment in messaging and successful feature launches. A strong background in growth marketing, excellent communication skills, and experience with analytics tools are essential for success in this hands-on leadership role.
Required Skills
- Marketing Campaigns
- Content Strategy
- SEO
- Data Analysis
- Growth Experiments
- Collaboration
- Brand Voice
- Marketing Stack
- Automation Workflows
- Analytics Dashboards
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About Automat
www.runautomat.comAutomat is an innovative technology company focused on providing AI-driven robotic process automation (RPA) solutions tailored to various industries, including insurance, e-commerce, and healthcare. Their platform enhances operational efficiency by automating repetitive tasks such as document processing, data entry, and client communications. By utilizing AI to simplify automation workflows, Automat enables businesses to deploy managed automation quickly and effectively, transforming traditional processes into streamlined, efficient systems. Their commitment to ease of use and rapid implementation supports organizations in improving productivity without the need for extensive technical resources.