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Marketing Operations Analyst at Glia - ApplyBlast

Marketing Operations Analyst

Glia

4 months ago

4.2 on Glassdoor

Remote

Full Time

Senior

0 applicants

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About this role

A Marketing Operations Specialist at Glia manages marketing tools like Marketo and Salesforce, ensuring seamless data flow and lead lifecycle management. This role involves building AI workflows for automation, maintaining clean campaign data, and creating dashboards to measure marketing revenue impact. The position requires hands-on experience with B2B SaaS platforms and strong data analysis skills to optimize operational efficiency.

Responsibilities

Run daily operations for marketing tools such as Marketo and Salesforce
Manage lead lifecycle including duplicate cleanups and field rule enforcement
Build AI workflows to automate manual tasks in lead routing and campaign management
Create clean models and reports to track marketing revenue attribution
Write documentation for marketing systems and serve as the primary support contact

Skills

Qualifications

Market CertificationBS in Marketing or related field

About Glia

glia.com

Headquarters

New York, New York, United States

Company Size

201-500 employees

Founded

2012

View Profile

Glia is an AI-powered contact center platform that helps organizations upgrade customer experience by unifying digital and voice channels in a single solution. It provides AI automation, agent assist, and analytics to automate routine work, support agents in real time, and surface insights across every interaction. Enterprises use Glia to streamline omnichannel engagement, reduce handle times, and deliver more consistent, measurable service.