Marketing Operations Manager
Atlan(2 months ago)
About this role
The Marketing Operations Manager at Atlan is responsible for overseeing the marketing technology stack, optimizing processes for lead generation, and executing the Account-Based Experience (ABX) strategy. This role involves collaborating across teams to enhance marketing and sales workflows, maintaining dashboards to analyze campaign performance, and ensuring data integrity throughout marketing efforts. The ideal candidate has over 5 years of experience in Marketing Operations, especially in B2B SaaS, and is proficient in tools like HubSpot, Salesforce, and analytics platforms.
Required Skills
- Marketing Operations
- Marketing Technology
- Data Analysis
- Campaign Management
- Account-Based Experience
- Lead Scoring
- Email Marketing
- Stakeholder Collaboration
- Performance Measurement
- Data Visualization
+5 more
Qualifications
- 5+ years of hands-on experience in Marketing Operations
- Deep expertise in HubSpot and Salesforce
- HubSpot certifications are a plus
- Familiarity with intent data platforms (e.g., Demandbase)
About Atlan
atlan.comAtlan is a leading active metadata platform designed to empower modern data teams. It facilitates the discovery, understanding, and collaboration on data assets by unifying data, AI governance, and metadata management, allowing organizations to efficiently manage their data landscape. The platform features capabilities for data discovery, automated lineage tracking, and supports a wide array of integrations to streamline workflows across data environments. Atlan serves industry leaders globally, focusing on unlocking the full value of data and AI through enterprise-grade solutions.