Paid Media Stategist (Remote)
Cortica(1 month ago)
About this role
Cortica is hiring a Performance Marketing Manager to lead strategy, execution, and optimization of paid and performance-driven digital marketing channels to drive patient acquisition, engagement, and revenue growth. The role sits within a rapidly growing healthcare organization focused on multi-specialty care for children with autism and requires collaboration across teams to support center-specific and organization-level goals. The manager will use analytics and emerging technologies to maximize ROI and scale digital programs across channels.
Required Skills
- Performance Marketing
- Paid Search
- Paid Social
- Programmatic
- Display
- SEO
- Email Marketing
- Analytics
- Budget Management
- Campaign Management
+5 more
Qualifications
- Bachelor's Degree in Marketing, Business, or Related Field
About Cortica
corticacare.comWe build a platform that helps research teams collect, manage, and act on participant interest through customizable, responsive sign‑up and consent forms. Our tools centralize respondent data, automate outreach and screening workflows, and surface analytics to accelerate recruitment for clinical trials and academic studies. The service emphasizes privacy and security (configurable consent flows, data access controls, and compliance with regional regulations) and integrates with CRMs, EHRs, and common research tools via APIs and webhooks. Researchers, hospitals, and life‑science organizations use the platform to shorten recruitment timelines and improve participant engagement.
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