Product Marketing Director

Yext(2 months ago)

HybridFull TimeDirector$157,050 - $303,500Product Marketing

About this role

The Product Marketing Director at Yext will lead go-to-market strategy for a major product pillar, shaping positioning, launches, and growth initiatives to drive awareness, adoption, and revenue. This high-impact role operates at the intersection of Product, Marketing, Sales, and Customer Success and requires a strategic, data-driven storyteller who connects product innovation to customer value. The director will influence product direction, support cross-functional teams, and represent the voice of the customer to inform strategy and execution.

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Required Skills

GTM Strategy
Product Launches
Messaging
Positioning
Storytelling
Market Research
Customer Insights
Sales Enablement
Field Training
Cross-Functional Leadership

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About Yext

yext.com

Yext is a digital presence platform that helps multi-location brands manage and deliver accurate business information and content across search engines, maps, directories, and their own websites. Its core offerings include a Knowledge Graph, Listings management, Pages, Reviews, Search/Answers, and tools for content delivery, local listing sync, reputation management, and analytics. Yext centralizes structured business data, syncs it to partner networks, and surfaces AI-driven answers on site search and third-party platforms to boost discovery and customer engagement. Companies choose Yext for its integrations, global scale, developer-friendly APIs, and industry-focused solutions for marketing, support, commerce, and workplace needs.