Product Marketing Lead
Halter(19 days ago)
About this role
The Product Marketing Lead at Halter will shape and represent the product and brand as the company expands globally, ensuring customers feel connected to the company’s mission. This role sits at the intersection of product, customers, and go-to-market efforts, helping define positioning and strategic direction for a leading agritech product. The position is based in Auckland within a fast-growing, mission-driven technology scale-up.
Required Skills
- Product Marketing
- Positioning
- Value Proposition
- Market Research
- Data Analysis
- Campaigns
- Copywriting
- Stakeholder Management
- Team Leadership
- Reporting
+4 more
About Halter
halterhq.comHalter is a livestock technology company that provides virtual fencing and pasture management via solar-powered GPS collars paired with an easy-to-use mobile app. Their system lets farmers create virtual boundaries, shift cows remotely, monitor animal health and detect heats, and optimise grazing to increase pasture utilisation and reduce farm workload. Trusted by 1,000+ farmers across markets (NZ, AU, US), Halter focuses on practical hardware and software solutions that improve farm efficiency and animal welfare.
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