Product Marketing Manager
Integral Ad Science(21 days ago)
About this role
The Product Marketing Manager will support the IAS Signal UI platform and customer experience solutions, including the IAS Agent AI assistant, by driving product adoption and crafting clear product messaging. The role partners with Product, Commercial, and Marketing teams to enable internal and external audiences and shape customer-centric go-to-market strategies. This position is focused on positioning, launch coordination, and translating customer insights into impactful marketing programs.
Required Skills
- Product Marketing
- Messaging
- Positioning
- GTM
- Sales Enablement
- Market Research
- Competitive Analysis
- Cross Functional Collaboration
- Content Creation
- Customer Insights
+2 more
Qualifications
- BA or BS
- MBA (Preferred)
About Integral Ad Science
integralads.comIntegral Ad Science (IAS) is a leading provider of digital media measurement and optimization solutions aimed at enhancing campaign effectiveness for advertisers, publishers, and platforms globally. The company delivers actionable data and insights to drive superior results, ensuring that media investments are maximized and aligned with business goals. With a focus on transparency and accountability in advertising, IAS aids clients in navigating the complexities of the digital advertising landscape. Their innovative technology and analytics empower businesses to optimize their media strategies and achieve measurable success.
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