Programmatic Trader (Remote US)
Directive(1 month ago)
About this role
The Programmatic Trader (internally titled Account Strategist, Programmatic) at Directive Consulting is responsible for managing client programmatic campaigns, including strategy development, execution, optimization, and reporting across various channels such as Display, Native, Video, and Audio. This role demands collaboration with internal teams and serves as the primary client contact, presenting performance insights and strategic recommendations. Ideal candidates have over three years of experience in programmatic media planning with strong technical skills in Demand-Side Platforms like DV360 and The Trade Desk, particularly within the B2B SaaS landscape.
Required Skills
- Campaign Management
- Strategy Development
- Data Integration
- Planning and Setup
- Optimization
- Reporting
- Troubleshooting
- Team Collaboration
- Cross-Functional Coordination
- Client Relationship Management
+8 more
About Directive
directiveconsulting.comDirective is a leading B2B marketing agency that specializes in driving sustainable growth through its unique Customer Generation methodology. The agency has successfully partnered with over 420 brands and driven more than $1 billion in revenue. Directive focuses on elevating B2B marketers from marketing qualified leads (MQLs) to qualified pipeline opportunities, emphasizing a performance-driven approach with a suite of services that includes content marketing, PPC, SEO, and revenue operations. Their commitment to measurable results and innovative strategies makes them a trusted ally for ambitious businesses aiming to enhance their market presence.
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