Senior CRM Manager
Welltech(2 months ago)
About this role
The Senior CRM Manager at Welltech is responsible for developing and executing automated communication strategies to drive first subscription conversions for the Yoga-Go application. This role focuses on optimizing lifecycle marketing campaigns by building automated journeys, analyzing performance metrics, and creating personalized messaging to convert leads effectively. Collaboration with cross-functional teams, including Analytics and Performance Marketing, is essential for ensuring alignment across all customer touchpoints and maximizing customer lifetime value.
Required Skills
- CRM Strategy
- Lifecycle Management
- Campaign Development
- Personalization
- Performance Optimization
- Analytics
- Cross-Functional Collaboration
- Content Creation
- Automated CRM Journeys
- Segmentation
+7 more
About Welltech
welltech.comWelltech is a company dedicated to enhancing personal wellness through mobile applications that empower individuals to live healthier and more active lives. With a variety of wellness-focused apps, including those for fitness, yoga, and nutrition, Welltech helps users tailor their wellness journeys to their unique needs and goals. The company has garnered significant attention, amassing over 220 million installs and over a decade of experience in the industry. Welltech aims to provide a holistic approach to health, combining expert advice and engaging content for users worldwide.