Senior CRM Specialist
Almedia(1 month ago)
About this role
A Senior CRM Specialist at Almedia will lead the technical and operational aspects of lifecycle marketing, specifically managing and executing campaigns in Braze. The role involves overseeing the migration to Braze, ensuring smooth campaign setup, monitoring performance across multiple channels, and collaborating with engineering and data teams to troubleshoot issues. Additionally, the specialist will analyze campaign performance to optimize activation, retention, and reactivation processes while maintaining a focus on data-driven improvements.
Required Skills
- CRM Operations
- Campaign Setup
- QA
- Migration Leadership
- Data Flow Management
- Issue Investigation
- Performance Tracking
- Campaign Analysis
- Segmentation
- Personalization
+7 more
About Almedia
www.almedia.coAlmedia is a technology company that operates Freecash.com and other web applications that connect millions of consumers with brands to influence the products of tomorrow. By leveraging innovative engagement strategies, Almedia aims to create meaningful interactions between users and businesses, allowing consumers to shape the development of future products. The company positions itself as "The World’s Smartest Engagement Engine," underscoring its commitment to enhancing the consumer-brand relationship.