Senior Manager, Retention, Loyalty & Personalization
Samsung Research America(15 days ago)
About this role
Samsung Electronics Canada's Senior Manager, Retention, Loyalty & Personalization, is responsible for developing and executing the personalization strategy across digital channels to enhance customer engagement and lifetime value. The role involves managing cross-functional teams, analyzing user data, and overseeing multi-channel communication programs to improve the customer experience and support business growth.
Required Skills
- CRM
- Data Analysis
- Personalization
- Marketing Strategy
- Email Marketing
- A/B Testing
- Customer Segmentation
- Loyalty Programs
- Digital Marketing
- Automation
About Samsung Research America
samsung.comSamsung is a global technology company that designs and sells consumer electronics, mobile devices, TVs, home appliances, and related services. In the U.S. it offers Galaxy smartphones and tablets, QLED/OLED and smart TVs, laptops and monitors, plus connected home appliances and IoT integration via SmartThings. Samsung pairs hardware innovation (displays, camera and chipset technology) with software and services to deliver integrated experiences across devices. It sells direct-to-consumer through its website and retail partners while also supplying components and enterprise solutions to industry customers.
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