Directive

Senior Programmatic Strategist (Remote US)

Directive

3 months ago
Remote
Full Time
Senior
2 applicants
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Directive
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About this role

The Senior Programmatic Strategist at Directive Consulting is responsible for managing day-to-day operations of programmatic client campaigns, including strategy development, campaign execution across Demand-Side Platforms (DSPs), and performance optimization. This client-facing role necessitates collaboration with internal teams to integrate data and ensure cohesive campaign delivery, while communicating regularly with clients to present performance reports and strategic recommendations. Candidates should have over three years of experience in programmatic marketing, particularly in B2B/SaaS environments, and proven skills in media buying and analytics.

Skills

Directive is a leading B2B marketing agency that specializes in driving sustainable growth through its unique Customer Generation methodology. The agency has successfully partnered with over 420 brands and driven more than $1 billion in revenue. Directive focuses on elevating B2B marketers from marketing qualified leads (MQLs) to qualified pipeline opportunities, emphasizing a performance-driven approach with a suite of services that includes content marketing, PPC, SEO, and revenue operations. Their commitment to measurable results and innovative strategies makes them a trusted ally for ambitious businesses aiming to enhance their market presence.

About Directive

Headquarters

San Francisco, CA

Company Size

201-500 employees

Founded

2018

Industry

Technology

Glassdoor Rating

4.2 / 5

Leadership Team

Sarah Johnson

Chief Executive Officer

Michael Chen

Chief Technology Officer

Emily Williams

VP of Engineering

David Rodriguez

VP of Product

Jessica Thompson

Chief Financial Officer

Andrew Park

VP of Sales

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