Social Ads - Growth Marketer

Alan(1 month ago)

HybridFull TimeJunior$82,719 - $109,350 (estimated)Marketing

About this role

A Social Ads Growth Marketer at Alan is responsible for scaling the company’s paid social acquisition efforts across Meta (Facebook & Instagram) and exploring TikTok as a new channel. This role entails developing and executing strategies, managing significant budgets, optimizing campaigns for customer acquisition costs, and collaborating with the Ad Creative Lab to enhance creative performance. The marketer will also benchmark industry practices, conduct A/B testing, and build dashboards for reporting and performance tracking.

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Required Skills

Social Media Advertising
Meta Ads
Facebook
Instagram
TikTok
Campaign Management
Budget Management
Audience Targeting
Creative Testing
Performance Analysis

+12 more

About Alan

alan.com

Alan is a health technology company based in Paris that combines prevention and insurance to support individuals in managing their physical and mental health. Founded in 2016, Alan strives to deliver a unique user experience that empowers users to take proactive steps towards their health. The company offers personalized health solutions, making healthcare accessible and efficient through innovative digital tools. Alan aims to redefine the traditional insurance model by emphasizing prevention and comprehensive health support.