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Sr. Director, Sales Development at Cresta - ApplyBlast

Sr. Director, Sales Development

Cresta

9 months ago

4.5 on Glassdoor

San Francisco, CA

Hybrid

Full Time

Director

15 applicants

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About this role

The Director of Sales Development will build and scale the SDR organization and own pipeline generation strategy across inbound and outbound motions to support company revenue goals. This role focuses on developing leaders and high-performing teams, establishing data-driven processes and operational rigor, and aligning closely with Sales, Marketing, and RevOps. The director ensures visibility into performance through KPIs and forecasting while designing compensation and career-path frameworks to sustain long-term growth.

Skills

About Cresta

cresta.com

Headquarters

Sunnyvale, California, United States

Company Size

201-500 employees

Founded

2017

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Cresta is a unified platform for human and AI agents that helps contact centers save money, grow revenue, and deliver better customer experiences. It provides real‑time agent coaching and conversational AI (virtual agents and assisted workflows), plus analytics and quality insights that reduce handle time, increase conversions, and boost agent productivity. Cresta integrates with existing contact‑center systems and CRMs so enterprises can deploy AI assistance and supervised autonomous agents across support and sales channels. The platform is designed to drive measurable ROI through automated coaching, real‑time guidance, and outcome‑focused analytics.