Sr. Specialist, Go To Market Planning
Xfinity
About this role
The Senior Specialist, GTM Strategy at Comcast Cable supports audience-led lifecycle marketing by developing and operationalizing go-to-market plans for quarterly priorities, product launches, and brand campaigns. The role partners across Acquisition, Base Management, Media, Product, and Insights teams to create and maintain GTM briefs, documentation, and planning cadence reporting to the Director of GTM Strategy. This position serves as a central coordinator for inputs, alignment, and execution readiness to ensure timely, cross-functional campaign launches.
Skills
Qualifications
About Xfinity
xfinity.comXfinity is the consumer brand of Comcast that delivers internet, television, wireless, and home security services in the United States. It provides high-speed broadband, cable TV with on-demand and streaming options, and home phone service, along with Xfinity Mobile for wireless service and smart home products. The company emphasizes bundled plans, digital apps, and customer-centric online experiences to manage accounts and services. Known for its nationwide network and focus on integrated connectivity, Xfinity aims to offer comprehensive entertainment and communications solutions for households and businesses.
Salary
$114k – $152k
per year