Associate Manager, Digital Marketing & Journey Operations
Canadian Tire(1 month ago)
About this role
An Associate Manager, Journey Operations at Canadian Tire leads the strategy and operations for direct-to-customer digital marketing to drive engagement across the customer lifecycle. The role sits on the Digital Marketing & Journey Operations team, reports to the Manager, and partners with cross-functional teams to shape DTC strategy and supporting technology.
Required Skills
- Digital Marketing
- Email Marketing
- SMS
- Mobile Marketing
- Marketing Automation
- Segmentation
- Personalization
- Lifecycle Management
- Campaign Reporting
- Project Management
+4 more
About Canadian Tire
canadiantire.caGet anything from auto parts to home décor, outdoor living products, fitness/sports equipment, tools and more at Canadian Tire online or one of 500+ stores.
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