Consumer Marketing Manager- Hybrid role

Assurant Global Protection Services(22 days ago)

HybridFull TimeSenior$88,000 - $147,000Marketing

About this role

The Consumer Marketing Manager will lead customer lifecycle marketing and strategic growth initiatives for Assurant’s home warranty business, focusing on driving renewal conversion and maximizing customer lifetime value. This individual contributor role partners across internal teams and external clients to deliver data-driven engagement, personalization, and retention strategies. The role emphasizes hands-on execution of direct-to-consumer marketing across channels and leveraging martech and AI to optimize performance.

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Required Skills

Lifecycle Marketing
Retention
Renewal Optimization
Email Marketing
SMS Marketing
Marketing Automation
Segmentation
Personalization
A/B Testing
Multivariate Testing

+4 more

Qualifications

Bachelor’s Degree in Marketing, Business Administration, or Related Field

About Assurant Global Protection Services

assurant.in

A leading global protection company that safeguards and services connected devices, homes, and automobiles in collaboration with the world’s top brands.

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