Demand Generation Marketing Lead

The Demand Generation Marketing Lead at 9fin is responsible for developing and executing integrated marketing campaigns targeting key personas in private markets, credit, and structured finance. This role involves overseeing the full-funnel campaign strategy, including audience targeting, messaging, channel orchestration, and performance analysis, while collaborating closely with cross-functional teams such as content, product marketing, sales, and SDRs. The Lead will also track campaign performance metrics and make data-driven optimizations to fuel pipeline growth and increase deal velocity.