Demand Generation Marketing Lead

9fin(29 days ago)

HybridFull TimeSenior$117,129 - $157,168 (estimated)Marketing

About this role

The Demand Generation Marketing Lead at 9fin is responsible for developing and executing integrated marketing campaigns targeting key personas in private markets, credit, and structured finance. This role involves overseeing the full-funnel campaign strategy, including audience targeting, messaging, channel orchestration, and performance analysis, while collaborating closely with cross-functional teams such as content, product marketing, sales, and SDRs. The Lead will also track campaign performance metrics and make data-driven optimizations to fuel pipeline growth and increase deal velocity.

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Required Skills

Demand Generation
Campaign Marketing
B2B Marketing
Integrated Campaigns
Project Management
Marketing Funnels
Nurture Flows
Sales Handoff
Analytic Skills
HubSpot

+7 more

About 9fin

9fin.com

9fin is a cutting-edge provider of debt market intelligence, delivering a comprehensive suite of analytics and data solutions on a single AI-powered platform. Designed for finance professionals, it offers capabilities to analyze credit, react swiftly to market news, and streamline investment mandates. With features such as predictive analytics, real-time news alerts, and extensive data access, 9fin empowers asset managers, hedge funds, investment banks, and law firms to enhance decision-making and remain competitive in the financial landscape.