Director, Global Performance Marketing

Airwallex(3 months ago)

San Francisco, CA, United StatesOnsiteFull TimeDirector$170,000 - $260,000Marketing

About this role

The Director of Global Performance Marketing at Airwallex is responsible for developing and executing the global performance marketing strategy, focusing on driving customer acquisition and conversion across various channels such as paid search, social media, and display advertising. This role involves managing a substantial budget, leveraging data and analytics to optimize channel performance and ensure alignment with overarching brand and revenue objectives. The Director will collaborate closely with regional marketing teams and internal stakeholders while leading a global team to innovate and implement effective marketing solutions.

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Required Skills

Performance Marketing
Growth Strategy
Channel Performance
Budget Planning
Data Analysis
Scalable Testing
Audience Frameworks
Execution Alignment
KPI Management
Multi-Channel Optimization

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Qualifications

Bachelor’s or Master’s degree in Statistics
Bachelor’s or Master’s degree in Business Analytics
Bachelor’s or Master’s degree in Computer Science
Bachelor’s or Master’s degree in Data Analytics
Bachelor’s or Master’s degree in a related field

About Airwallex

www.airwallex.com

Airwallex is a global payments and financial platform that empowers businesses to operate internationally with ease. It offers a range of services, including global business accounts, high-speed money transfers, multi-currency cards, and embedded finance solutions. With a focus on reducing transaction fees and providing fast, easy payment solutions, Airwallex is designed to help companies scale efficiently in the global marketplace. Its technology is tailored to meet the diverse needs of businesses, enabling seamless online payments and financial management across multiple currencies.