Director of User Acquisition
Ruby Labs(2 months ago)
About this role
The Director of User Acquisition at Ruby Labs will lead the centralization and strategic direction of the User Acquisition department, overseeing multiple subscription products and driving efficiencies across all paid traffic channels. This role involves managing a team of UA Managers, developing scalable processes, and executing performance marketing initiatives to optimize customer acquisition costs and enhance return on ad spend. Additionally, the Director will collaborate with cross-functional teams to align user acquisition strategies with broader business goals, ensuring data-driven decision-making and continuous improvement.
Required Skills
- User Acquisition
- Department Leadership
- Strategy Development
- Team Management
- Budget Oversight
- Performance Marketing
- Cross-Functional Collaboration
- Data Analysis
- KPI Setting
- A/B Testing
+10 more
About Ruby Labs
rubylabs.comRuby Labs is a forward-thinking company that specializes in developing innovative consumer products aimed at transforming sectors such as health, education, and entertainment. With a commitment to enhancing lives, Ruby Labs leverages cutting-edge technology to create solutions that are not only functional but also impactful. The company focuses on crafting products that push the boundaries of traditional markets, creating value for consumers and making a positive difference in their everyday lives.
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