Growth Marketing Manager - New Channels

Acorns(29 days ago)

HybridFull TimeManager$103,510 - $136,410 (estimated)Marketing

About this role

The Growth Marketing Manager - New Channels at GoHenry is responsible for identifying and scaling innovative growth strategies across emerging platforms such as Programmatic display, Reddit, Discord, and Roblox, as well as executing impactful offline media campaigns. This role involves designing incrementality tests to assess channel effectiveness, collaborating across brands in the GoHenry and Acorns ecosystems, and establishing clear KPIs to track acquisition performance. The ideal candidate will demonstrate a growth mindset and analytical rigor, with experience in digital marketing platforms and a global execution perspective.

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Required Skills

Strategy Execution
Offline Innovation
Measurement Analytics
Cross-Brand Collaboration
Agile Testing
Reporting
Growth Mindset
Analytical Rigor
Platform Fluency
Global Perspective

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About Acorns

www.gohenry.com

Acorns Early is a financial education platform designed to help children aged 6-18 learn money management skills through a debit card and app that fosters responsible spending, saving, and earning habits. The service enables parents to set up chores, manage allowances, and track financial activities with real-time notifications and customizable controls. With features like savings goals, parental oversight, and the ability to receive funds from family members, Acorns Early not only prepares kids for financial independence but also encourages healthy money habits from an early age.