Lifecycle Marketing Lead, Launches & Adoption (B2B2C)

Spring Health(1 month ago)

HybridFull TimeSenior$147,140 - $183,930Marketing

About this role

The Lifecycle Marketing Lead at Spring Health will focus on improving the early member experience and accelerating time-to-value within the company’s mental health platform. This individual contributor role partners with Product, Data, Engineering, CS, and Creative to develop insight-driven activation strategies and measure impact. The position is hybrid and based in New York City.

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Required Skills

Onboarding
Activation
Journey Building
Lifecycle Automation
Multi-Channel
Email
Push
SMS
In-App
Direct Mail

+11 more

About Spring Health

springhealth.com

Spring Health is an employer-focused mental health platform that uses assessment-driven technology and measurement-based care to deliver personalized treatment pathways. It pairs clinically proven digital tools with a network of therapists, coaches, and psychiatrists to provide therapy, coaching, medication management, and targeted programs. Spring Health’s platform removes barriers to access, matches employees to the right level of care quickly, and provides employers with outcomes and utilization data. Companies choose it to improve workforce well-being, engagement, and mental health outcomes while managing costs.