Marketing Automation Strategist (Remote Mexico)

Directive(1 month ago)

RemoteFull TimeSenior$117,414 - $158,494 (estimated)Operations

About this role

The Marketing Automation Strategist at Directive Consulting is a critical role focused on implementing marketing automation and analytics solutions for B2B Tech and SaaS clients. This position requires deep technical expertise in GTM setups, GA4 architecture, and offline conversion tracking, alongside hands-on experience with platforms like HubSpot and Marketo. The strategist will serve as both a technical implementer and strategic advisor, collaborating with the Director of Revenue Operations to identify RevOps gaps, architect scalable solutions, and engage with clients to improve revenue insights and optimize marketing operations.

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Required Skills

RevOps Strategy
GTM Implementation
GA4 Architecture
Multi-Channel Tracking
Marketing Automation
Analytics Management
Client Communication
Revenue Data Workflows
Data Modeling
Life Cycle Automation

+14 more

About Directive

directiveconsulting.com

Directive is a leading B2B marketing agency that specializes in driving sustainable growth through its unique Customer Generation methodology. The agency has successfully partnered with over 420 brands and driven more than $1 billion in revenue. Directive focuses on elevating B2B marketers from marketing qualified leads (MQLs) to qualified pipeline opportunities, emphasizing a performance-driven approach with a suite of services that includes content marketing, PPC, SEO, and revenue operations. Their commitment to measurable results and innovative strategies makes them a trusted ally for ambitious businesses aiming to enhance their market presence.