Marketing Automation Strategist (Remote US)

Directive

3 months ago

2.7 on Glassdoor

Remote

Full Time

Senior

1 applicant

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About this role

The Marketing Automation Strategist at Directive Consulting is responsible for implementing and managing marketing automation and analytics solutions for B2B Tech and SaaS clients. This role requires expertise in marketing technologies such as HubSpot, Marketo, and Pardot, along with proficiency in GTM, GA4, and offline conversion tracking. The Strategist serves as both a technical implementer and strategic advisor, architecting revenue operations frameworks, optimizing data processes, and driving client relationships to improve pipeline efficiency and revenue performance.

Skills

About Directive

directiveconsulting.com

Directive is a leading B2B marketing agency that specializes in driving sustainable growth through its unique Customer Generation methodology. The agency has successfully partnered with over 420 brands and driven more than $1 billion in revenue. Directive focuses on elevating B2B marketers from marketing qualified leads (MQLs) to qualified pipeline opportunities, emphasizing a performance-driven approach with a suite of services that includes content marketing, PPC, SEO, and revenue operations. Their commitment to measurable results and innovative strategies makes them a trusted ally for ambitious businesses aiming to enhance their market presence.

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