Marketing Operations Strategist (Remote Canada)

Directive(1 month ago)

RemoteFull TimeMedior$71,879 - $96,782 (estimated)Operations

About this role

The Marketing Operations Strategist (Internally titled Account Strategist, Revenue Operations) at Directive Consulting is responsible for architecting and executing tracking infrastructures using GTM, GA4, and marketing automation platforms like HubSpot and Marketo to ensure accurate revenue reporting for B2B Tech and SaaS clients. This role requires a strong technical background in multi-channel offline conversion tracking and CRM integrations, alongside strategic advisory skills to identify RevOps gaps, enhance pipeline efficiency, and expand client engagements. Collaborating closely with the Director of Revenue Operations, the strategist will manage client relationships and deliver solutions that drive measurable revenue outcomes.

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Required Skills

RevOps Strategist
GTM Implementations
GA4 Architecture
Multi-Channel Conversion Tracking
Marketing Automation
Analytics Environments
HubSpot
Marketo
Pardot
Tracking Infrastructure

+19 more

About Directive

directiveconsulting.com

Directive is a leading B2B marketing agency that specializes in driving sustainable growth through its unique Customer Generation methodology. The agency has successfully partnered with over 420 brands and driven more than $1 billion in revenue. Directive focuses on elevating B2B marketers from marketing qualified leads (MQLs) to qualified pipeline opportunities, emphasizing a performance-driven approach with a suite of services that includes content marketing, PPC, SEO, and revenue operations. Their commitment to measurable results and innovative strategies makes them a trusted ally for ambitious businesses aiming to enhance their market presence.