Online Lifecycle Marketing Manager
X(3 months ago)
About this role
A Lifecycle Marketing Manager at Trend Micro shapes the end-to-end customer journey across onboarding, monetization, and retention to drive engagement and growth for the company’s security products. The role focuses on building data-driven, personalized experiences that deepen customer relationships and enhance user value. This position works cross-functionally with product, growth, and campaign teams in a global, hybrid environment.
Required Skills
- Lifecycle Marketing
- CRM
- Marketing Automation
- Email Marketing
- In-Product Messaging
- A/B Testing
- Segmentation
- Analytics
- Personalization
- Experimentation
+2 more
About X
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