Product Marketing Manager

Propelus(2 months ago)

RemoteFull TimeManager$115,000 - $150,000Marketing

About this role

The Product Marketing Manager at Propelus is responsible for driving market success for healthcare compliance management solutions through the development and execution of comprehensive go-to-market strategies. This role involves conducting market research, crafting compelling product messaging, and collaborating with sales teams to enhance customer engagement and retention. Additionally, the manager will influence the product roadmap and oversee product launches while analyzing performance metrics to optimize marketing initiatives.

View Original Listing

Required Skills

GTM Strategy
Market Analysis
Competitive Positioning
Target Audience Identification
Core Messaging
Market Research
Customer Analysis
Product Positioning
Messaging Development
Content Strategy

+16 more

Qualifications

A Bachelor's degree in Marketing, Business, or a related field.

About Propelus

propelus.com

Propelus is a healthcare technology company that focuses on improving workforce compliance and operational efficiency for health professionals, employers, and regulators. With over 20 years of experience, Propelus offers innovative solutions such as CE Broker, EverCheck, and Immuware, which streamline continuing education, compliance management, and health record tracking. Committed to enhancing the human side of healthcare, Propelus aims to empower healthcare providers through accessible, integrated management tools designed to simplify complex processes. Their solutions are trusted by over 5 million professionals and organizations, reflecting a strong commitment to advancing the healthcare industry.