Senior/ CRM Manager, Retention & Gamification
Crypto.com(5 days ago)
About this role
A (Senior) CRM Manager at Crypto.com based in Madrid leads customer relationship initiatives within the Global CRM team, reporting to the Global CRM Director. The role focuses on developing data-driven CRM strategies to drive retention, loyalty, and monetization across the company’s Web3 and crypto products. The position works closely with cross-functional teams to align CRM efforts with product and marketing objectives in a fast-paced environment.
Required Skills
- CRM
- Gamification
- Retention
- Lifecycle Management
- Data Analytics
- A/B Testing
- Personalization
- CDP
- API Integration
- Dashboarding
+2 more
About Crypto.com
crypto.comCrypto.com is a cryptocurrency platform and exchange that lets users buy, sell, store, and trade 400+ cryptocurrencies through its mobile app and web exchange. Beyond spot trading, it offers a suite of products including a custodial wallet, staking and Earn programs, a crypto debit card, DeFi tools, NFT marketplace, and institutional services. The company emphasizes security, compliance, and a consumer-friendly experience, positioning itself as an all-in-one gateway for retail and institutional crypto users globally.
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