Senior Director, Lifecycle & Retention Marketing

ExpressVPN

1 day ago

3.4 on Glassdoor

Singapore

Onsite

Full Time

Director

1 applicant

View Job Listing

Apply to 100+ jobs

About this role

A VP / Director of Lifecycle & Retention Marketing at Kape Technologies owns the global lifecycle and retention strategy across a portfolio of cybersecurity and privacy brands. The role involves scaling retention through AI-driven personalization, building a high-performing team, and driving monetization and pricing strategies.

Skills

Qualifications

8–10+ years of experience in lifecycle, retention, or growth marketing within high-scale digital, SaaS, or cybersecurity businessesProven track record of driving LTV growth, reducing churn, and scaling monetizationLeadership experience managing teams of 10+Deep expertise in CRM, lifecycle marketing, experimentation (CRO), and retention strategyStrong experience with pricing and subscription monetization models

About ExpressVPN

expressvpn.com

ExpressVPN is a consumer VPN provider based in the British Virgin Islands that offers easy-to-use apps for Windows, macOS, iOS, Android, Linux, routers and browser extensions. It focuses on speed and privacy with technologies like the Lightway protocol, RAM-only (TrustedServer) infrastructure, strong encryption, and a strict no-logs policy that has undergone independent audits. The service operates a global server network in 90+ countries, supports streaming and P2P, and provides 24/7 customer support via live chat and subscription plans.