Senior Manager of Retention
Fitt Talent Partners(1 month ago)
About this role
The Senior Manager of Retention at a rapidly growing nutrition company will oversee the complete customer lifecycle, focusing on enhancing loyalty across email, SMS, subscriptions, and direct mail channels. This role demands both strategic planning—developing campaign roadmaps and performance targets—and hands-on execution, including managing Klaviyo for campaign optimization and segmentation. The manager will utilize data analysis to boost LTV and churn mitigation while collaborating with marketing to enhance subscriber experiences and grow the customer base to one million engaged subscribers. Ideal candidates have extensive experience in retention marketing, strong analytical skills, and familiarity with e-commerce platforms and retention technology.
Required Skills
- Klaviyo
- Email Marketing
- SMS Campaigns
- Direct Mail
- Lifecycle Campaigns
- Customer Retention
- Data Analysis
- Segmentation
- Cohort Analysis
- Subscription Growth
+11 more
About Fitt Talent Partners
talent.fitt.coFitt Talent Partners specializes in network-driven recruiting for the health, fitness, and wellness sectors. By leveraging their extensive industry expertise and relationships, they help businesses find and hire top talent across various roles, including individual contributors, mid-level positions, and executives. Fitt Talent works closely with a diverse range of organizations, from startups to established enterprises, ensuring they connect with qualified candidates who align with their mission. Their innovative approach focuses on community engagement and deep industry connections to streamline the hiring process.
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