Senior Retention Marketing Manager

Darkroom(1 month ago)

RemoteFull TimeSenior$101,921 - $138,197 (estimated)Retention

About this role

The Senior Retention Marketing Manager at Darkroom is responsible for leading a team of lifecycle marketing experts to develop and execute sophisticated email, SMS, and loyalty programs aimed at driving customer retention and increasing lifetime value for a portfolio of e-commerce brands. This role involves strategic campaign planning, data analysis, and client engagement to create measurable growth strategies, alongside collaboration with Performance, Creative, and Strategy teams. Candidates should have extensive experience in digital marketing, a deep understanding of DTC e-commerce, and proficiency in tools such as Klaviyo and SMS platforms.

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Required Skills

Digital Marketing
CRM Strategy
Email Campaigns
SMS Campaigns
Customer Loyalty
Data Analysis
Project Management
Team Leadership
Cross-Functional Collaboration
Klaviyo

+6 more

About Darkroom

www.darkroomagency.com

Darkroom is a leading full-service digital growth marketing agency focused on accelerating consumer revenue. Leveraging technology and innovative strategies, Darkroom impacts the entire customer journey through a range of digital services. Their expertise covers various aspects of marketing, from customer acquisition to engagement, ensuring businesses achieve sustainable growth in their digital presence. With a commitment to exceptional service, Darkroom helps brands navigate the complexities of the digital landscape effectively.