Senior Marketing Associate
Lalamove(2 months ago)
About this role
The Senior Marketing Executive role in Singapore is responsible for driving integrated marketing and loyalty campaigns across the full customer lifecycle for both users and drivers. The position owns end-to-end campaign management across owned and re-marketing channels, ensuring initiatives are well-targeted and data-driven. The role works closely with content, product, and operations teams to deliver measurable outcomes while operating in a fast-paced environment. It emphasizes analytical thinking, strong execution, and comfort with performance metrics and data.
Required Skills
- Integrated Marketing
- Campaign Management
- Lifecycle Marketing
- Loyalty Marketing
- Customer Segmentation
- Performance Analysis
- A/B Testing
- Email Marketing
- Push Notifications
- In-App Messaging
+10 more
Qualifications
- Bachelor’s Degree in Marketing
- Bachelor’s Degree in Business
- Bachelor’s Degree in Communications
About Lalamove
lalamove.comLalamove is an on‑demand logistics and delivery platform that connects consumers and businesses with a network of drivers for same‑day and last‑mile deliveries. Using its app and web portal, customers can book couriers, vans, or trucks in one click for parcels, bulky goods, scheduled moves, or on‑demand jobs. The service offers real‑time tracking, transparent pricing, and flexible vehicle options, plus enterprise tools for high‑volume and business logistics. Lalamove operates in many cities worldwide, aiming to make local deliveries faster and more convenient.
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