Content Strategist
Hook(2 months ago)
About this role
The Content Strategist at Hook is responsible for developing and executing a comprehensive content strategy that fosters audience engagement and drives inbound demand, positioning Hook as a thought leader in customer growth. This role involves crafting high-impact content in various formats, optimizing for SEO, managing social media content, and collaborating with cross-functional teams to generate insights and storytelling opportunities. The strategist will also analyze content performance using tools like Google Analytics and HubSpot to inform future strategies.
Required Skills
- Content Strategy
- Content Creation
- SEO Optimization
- Social Media Management
- Copywriting
- Team Collaboration
- Performance Analysis
- Audience Engagement
- Marketing Automation
- Analytical Thinking
+2 more
About Hook
hook.coHook is an AI-driven platform designed to enhance customer success efforts by predicting churn risks up to six months in advance. Its AI agents analyze customer data to provide actionable insights and automate routine tasks, allowing teams to focus more on customer engagement. By proactively identifying patterns and suggesting interventions, Hook aims to improve Net Revenue Retention (NRR) without the need for increased headcount.