Customer Advocacy Marketing Lead
Varicent (9 days ago)
About this role
The role involves developing and managing customer advocacy programs to enhance customer engagement, gather case studies, and support marketing and sales initiatives. It focuses on building relationships with customers, tracking program impact, and optimizing advocacy tools and processes.
Required Skills
- Customer Advocacy
- Storytelling
- Program Management
- Content Development
- Reference Management
- Online Reviews
- Customer Engagement
- Event Planning
- Data Analysis
- Marketing Strategies
About Varicent
varicent.comVaricent provides sales and revenue performance management software that helps organizations drive higher performance and maximize revenue by turning data into actionable insights and tools. Its platform covers incentive compensation management, territory and quota planning, sales planning and forecasting, and analytics/revenue intelligence to model, automate, and optimize sales processes. Varicent integrates with CRM and enterprise data systems to deliver accurate pay calculations, real-time performance visibility, and actionable analytics for sales, finance, and operations teams. Enterprises use Varicent to reduce compensation errors, boost sales productivity, and better align incentives with strategic revenue goals.
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