Customer Strategy & Segmentation Manager, Customer Strategy & Lifetime Value (Quản lý Chiến lược & Phân khúc Khách hàng)

Chevening Awards(1 month ago)

HybridFull TimeManager$93,372 - $123,911 (estimated)Customer Strategy & Segmentation

About this role

The Customer Strategy & Segmentation Manager at Prudential leads the design and execution of customer strategies and segmentation frameworks to drive customer-centric decision-making, personalization, and value optimization. The role partners across marketing, product, digital, and distribution teams to ensure the business understands customer needs, behaviors, and opportunities. It supports senior leadership with insights, governance, and performance measurement to improve engagement and lifetime value.

View Original Listing

Required Skills

Segmentation
Customer Analytics
CRM
Data Visualization
Campaign Management
CLV
Retention Analytics
Customer Journey
Stakeholder Management
Reporting

+1 more

Qualifications

Bachelor’s Degree in Business, Marketing, Analytics, Economics or related field

About Chevening Awards

chevening.org

Since 1983, Chevening has brought over 60,000 exceptional professionals from around the world to study in the UK through scholarships and fellowships funded by the UK Government. This unique opportunity has helped to elevate careers, transform communities, shift and deepen perspectives, and build intercontinental bridges.

View more jobs at Chevening Awards →