Director, GTM Strategy & Enablement

The Director of GTM Strategy & Enablement at FranConnect leads the go-to-market strategy and enablement function, building systems to support a growing revenue team through onboarding, training, content, and AI-enabled workflows. This role partners with the CRO to drive sales method adoption, coach reps, and ensure launch readiness for major product updates. The position also involves collaborating with Marketing, Product Marketing, and RevOps to align messaging, optimize processes, and track key performance metrics.