Lead Digital Marketing Manager

XBOW(1 month ago)

RemoteFull TimeManager$140,000 - $200,000Marketing

About this role

The Lead Digital Marketing Manager at XBOW is responsible for developing and optimizing performance marketing strategies across various paid channels, including PPC, social media, and programmatic advertising. This high-impact role involves budgeting, measuring campaign success, and collaborating with sales and product teams to drive qualified leads and revenue growth in the AI-driven offensive security space. The ideal candidate has 8+ years of B2B SaaS marketing experience, a strong background in managing substantial media budgets, and proficiency in analytics and experimentation. Cybersecurity experience and startup familiarity are advantages.

View Original Listing

Required Skills

Performance Marketing
Digital Demand Generation
Paid Acquisition
Campaign Planning
Lead Flow Management
Budget Planning
Spend Optimization
Measurement Frameworks
Performance Metrics
Data Analysis

+6 more

About XBOW

xbow.com

XBOW is an AI-powered penetration testing platform that revolutionizes security assessment by delivering human-level testing at machine speed. Utilizing a network of autonomous AI agents, XBOW identifies, validates, and exploits vulnerabilities across applications with remarkable efficiency—reportedly 80 times faster than conventional methods. The platform allows for seamless integration into development processes, enabling rapid on-demand penetration testing without the delays typically associated with traditional approaches. With a proven track record, including the discovery of over 1,000 zero-day vulnerabilities, XBOW provides comprehensive coverage to protect critical systems against potential threats.