Marketing Data Ops Specialist

Canals(1 month ago)

RemoteFull TimeJunior$53,633 - $71,780 (estimated)Marketing

About this role

The Marketing Data Ops Specialist at Canals is responsible for managing the marketing data strategy and technology stack to enable targeted campaigns and performance reporting. This role involves gathering, cleaning, and integrating data into Hubspot from various sources, maintaining CRM data hygiene, and analyzing campaign effectiveness to inform strategic decisions. The ideal candidate should possess hands-on proficiency in Hubspot, a strong analytical mindset, and experience in a B2B SaaS environment, collaborating closely with engineering on integrations and automation.

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Required Skills

Data Management
Marketing Operations
Hubspot CRM
Automation Tools
Data Integration
Data Analysis
Campaign Measurement
Reporting Dashboards
CRM Data Hygiene
Workflow Automation

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About Canals

www.canals.ai

Canals is an AI-driven platform designed specifically for the distribution industry, focusing on automating sales, accounting, purchasing, and receiving tasks. By streamlining these workflows, Canals enables businesses to significantly reduce order entry times and improve operational efficiency, allowing teams to focus on more strategic initiatives. The platform supports a variety of industries, including electrical, plumbing, HVAC, and construction, and is trusted by leading distributors like United Electric and The Kendall Group. Canals stands out for its user-friendly interface, rapid implementation, and its ability to adapt and learn, resulting in continual improvement in performance.