Director, Performance Marketing

Ramp(3 months ago)

HybridFull TimeDirector$190,000 - $290,000Marketing

About this role

The Director of Performance Marketing at Ramp is responsible for leading and scaling the company’s multi-channel acquisition strategy, which includes paid search, paid social, direct mail, affiliates, and creative experimentation. This role requires a blend of analytical expertise and innovative thinking to optimize marketing spend and enhance ROI, while managing and mentoring a team of specialists. The Director will collaborate with Analytics, Product, and Finance teams to align marketing initiatives with company growth objectives and report on performance metrics to executive leadership.

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Required Skills

Performance Marketing Strategy
Team Management
Budget Allocation
Attribution Frameworks
Forecasting
Data-Driven Decision Making
Creative Experimentation
Channel Optimization
Emerging Technologies
Performance Metrics Reporting

+7 more

Qualifications

MBA or advanced degree in quantitative or business discipline

About Ramp

ramp.com

Ramp is a spend management platform designed to simplify financial operations for businesses. It integrates corporate cards, travel, expense management, and accounts payable into a single solution to automate and enhance efficiency. Organizations leverage Ramp's tools to streamline financial workflows, optimize spending, and improve expense visibility, helping to control costs effectively. Additionally, Ramp aims to provide users with comprehensive insights and analytics for better financial decision-making.