Growth Marketing Lead, eCommerce

Anrok(2 months ago)

HybridFull TimeSenior$116,754 - $156,548 (estimated)Marketing

About this role

The Growth Marketing Lead for eCommerce at Anrok is responsible for developing and executing a comprehensive growth strategy aimed at acquiring new customers from DTC brands and eCommerce businesses, targeting over $5M in new revenue. This role involves managing multi-channel growth programs including paid acquisition, partnerships, and organic channels, while leveraging insights into eCommerce buyer behaviors to optimize messaging and positioning. The Lead will also analyze key metrics, run A/B testing, and collaborate with cross-functional teams to enhance Anrok's market presence as a top solution for eCommerce tax compliance.

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Required Skills

Growth Strategy
Customer Acquisition
Multi-Channel Programs
Paid Acquisition
Organic Channels
Buyer Personas
Targeted Messaging
A/B Testing
Conversion Optimization
Project Management

+10 more

About Anrok

anrok.com

Anrok is a sales tax automation platform designed for modern commerce, specializing in global sales tax and VAT compliance. It streamlines sales tax operations through automated processes, allowing businesses to scale across borders without the burden of tax-related complexities. Anrok integrates seamlessly with existing financial systems, ensuring accurate tax calculations, filing, and remittance, thus protecting revenue as companies grow. Clients appreciate Anrok for its ability to enhance operational efficiency and simplify compliance, making it a trusted choice among fast-growing enterprises.