Senior Retention Marketing Manager

Darkroom(1 month ago)

RemoteFull TimeSenior$107,514 - $145,370 (estimated)Retention

About this role

The Senior Retention Marketing Manager at Darkroom is responsible for leading a team of retention marketing experts to develop and execute sophisticated email, SMS, and loyalty programs aimed at driving customer retention and lifetime value for a portfolio of fast-growing e-commerce brands. This role emphasizes strategic ownership and hands-on execution, requiring extensive experience in digital marketing, particularly within D2C contexts, along with proficiency in tools like Klaviyo and various SMS platforms. The manager will work closely with cross-functional teams to deliver data-driven campaigns and provide insights to enhance client engagement and revenue.

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Required Skills

CRM Strategy
Lifecycle Marketing
Email Marketing
SMS Marketing
Retention Programs
Customer Insights
Data Analysis
Project Management
Leadership Skills
Cross-Functional Collaboration

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About Darkroom

www.darkroomagency.com

Darkroom is a leading full-service digital growth marketing agency focused on accelerating consumer revenue. Leveraging technology and innovative strategies, Darkroom impacts the entire customer journey through a range of digital services. Their expertise covers various aspects of marketing, from customer acquisition to engagement, ensuring businesses achieve sustainable growth in their digital presence. With a commitment to exceptional service, Darkroom helps brands navigate the complexities of the digital landscape effectively.