Vice President, Go-To-Market Strategy
Hootsuite
About this role
The Vice President of Go-to-Market (GTM) Strategy will architect and optimize the company’s revenue growth engine across Sales, Marketing, Customer Success, and Operations. This executive partners with senior leadership (CSO, CFO, CMO, CEO) to define segmentation, coverage models, capacity planning, territory design, and compensation frameworks, and to shape the systems and governance that drive GTM performance. This is a remote-first, enterprise-level role focused on scaling a high-performing Revenue Operations organization for recurring revenue growth.
Skills
About Hootsuite
hootsuite.comHootsuite is a social media management platform that centralizes scheduling, content creation, publishing, social listening, and analytics across multiple social networks. Its unified dashboard includes a content calendar, automation and approvals, team workflows, and performance reporting to help marketers plan campaigns, engage audiences, and measure impact. Hootsuite integrates with major social channels and third‑party tools and offers mobile apps plus enterprise features for collaboration, security, and compliance. Organizations of all sizes use it to streamline social operations and scale their social media strategy.
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About Hootsuite
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Leadership Team
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
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Salary
$213k – $279k
per year
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